KARACHI: Dettol, one of Pakistan’s most trusted brands, today announced its collaboration with the Pakistan Pediatric Association (PPA) and the Infection Control Society of Pakistan (ICSP) to launch its health and hygiene awareness initiative, Mission for Health in across Pakistan. Featuring a robust School Hand-washing Program, as well as Hospital Education for New Mothers, this initiative is aimed at educating 1,000,000 children and new mothers on the simple ways through which they can lead a healthy life & thus make a progressive Pakistan.
This initiative is a further extension of Dettol’s global heritage as the trusted champion of health.
Mr. Tahir Malik, General Manager of Reckitt Benckiser Pakistan, expressed the need to raise health standards in Pakistan by focusing on basic health & hygiene practices.
He highlighted the objective of the initiative undertaken by Dettol and how it would result in doctors educating children in schools as well as new mothers in hospitals.
Mr. Malik’s speech emphasized the importance of regularly washing hands and how it prevents the transmission of germs and diseases. **
